Kevin Plank – Under Armour | Global Fitness 100™ 2025
Recognized as one of the top 100 leaders shaping the fitness industry.
Setting Global Benchmarks in Performance Apparel
Kevin Plank is Founder, President, and Chief Executive Officer of Under Armour, the global leader in performance apparel, footwear, and accessories. Since 1996, he has grown Under Armour into a $5 billion enterprise with 14,000+ employees, outfitting elite athletes worldwide. A former University of Maryland football player, Plank pioneered moisture-wicking apparel that transformed athletic preparation, created a new category of performance apparel, and set enduring standards for sports innovation and athlete-focused design.
Plank’s leadership merges entrepreneurial vision with operational precision, driving brand culture, innovation, and strategic expansion. He integrates physical products with global market growth strategies, shaping industry benchmarks for athletic performance and community engagement. Kevin Plank secures his place on the Global Fitness 100™ 2025 as a transformative leader defining global athletic performance, operational excellence, and enduring influence in the fitness and sports industry.