Katelyn DiGiorgio – Pure Barre | Global Fitness 100™ 2025
Recognized as one of the top 100 leaders shaping the fitness industry.
Scaling Global Barre with Precision and Impact
Katelyn DiGiorgio, President of Pure Barre, has been with the brand for over 15 years, rising from instructor in Denver to lead one of the world’s most recognized barre franchises. Under her leadership, Pure Barre has grown to more than 600 studios across the United States and expanded internationally into Japan and Mexico, delivering consistent, high-quality member experiences across a scalable franchise system. Her tenure combines institutional knowledge with strategic vision, positioning Pure Barre as a benchmark for operational excellence within the Xponential Fitness portfolio.
DiGiorgio drives innovation through disciplined training systems, iterative programming, and new formats like Pure Barre Align and Define, increasing engagement, retention, and same-store performance. She secures her place among the Global Fitness 100™ 2025 as a defining leader shaping the future of global fitness.
