Don Faul – CrossFit | Global Fitness 100™ 2025
Recognized as one of the top 100 leaders shaping the fitness industry.
Leading the World’s Premier Fitness Platform
Don Faul is Chief Executive Officer of CrossFit, the globally recognized fitness brand with more than 10,000 affiliated gyms in 150+ countries. Since assuming leadership in 2022, Faul has leveraged a unique career spanning military command and executive operations at Google, Facebook, and Pinterest to scale CrossFit’s reach, operational rigor, and community impact. Under his guidance, CrossFit continues to deliver a full-spectrum fitness methodology—constantly varied functional movements at high intensity—while maintaining a culture of inclusivity, education, and excellence across its global trainer network.
Faul’s leadership philosophy merges discipline, strategic vision, and operational precision, empowering affiliates and coaches to execute consistent programming while adapting to local communities. He has reinforced CrossFit as the standard-bearer for health, performance, and community-driven fitness. Don Faul’s stewardship ensures CrossFit remains an enduring, transformative force, cementing his position as a Global Fitness 100™ 2025, shaping the global trajectory of the fitness industry.
